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Feb 2018
Feb 2018


Music City Center 201 5th Ave S Nashville , Tennessee 37203
Tel: (615) 401-1400
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NRECA Annual Meeting & TechAdvantage Conference & Expo - National Rural Electric Cooperative Association






$275 - $1,450


Event Overview:

Electric cooperative leaders across the country are facing wide-ranging issues in the areas of culture, operations, technology, member engagement and governance. Issues such as changing market forces, evolving consumer expectations and generational turnover in the co-op workforce, among many others. All of these challenges can be viewed as opportunities for our members to leverage the inherent value of the cooperative business model as an organization dedicated to meeting consumer needs and aspirations. The flexibility, drive and personal connections within the cooperative business model offer us a unique advantage in the energy industry - the opportunity to lead.

Join us Feb. 25-28 in Nashville for the 2018 Annual Meeting & Expo where we will address these and many other issues, while providing you with:

  • The latest information and trends from leading industry experts and nationally renowned speakers
  • A forum to discuss challenges and solutions with co-op colleagues and NRECA staff, and resources to help you tackle these issues back at home
  • Access to a powerful national network to tap into when additional guidance and support is needed

The Annual Meeting is THE place where the leaders of today's electric cooperatives can assemble and, together, take on the mantle of leading the energy future. 

Attendee Information:

We are pleased to offer our Next Generation Leaders Experience at this year’s Annual Meeting. This program helps develop emerging cooperative leaders through special NRECA Annual Meeting programming designed to build their knowledge of the cooperative network, extend their professional network and develop self-awareness that will help as they grow and contribute as co-op leaders.

About TechAdvantage

TechAdvantage is at the forefront of innovation, delivering critical technologies that are transforming the world of engineering, information technology, energy services, operations, supply management and business.

Join us for four days of leading-edge strategies and best practices created to share and demonstrate advantages in science, technology and other industry areas that will benefit Co-op Nation well into the 21st century.

More than networking, TechAdvantage delivers real tools and knowledge that empower you to build successful co-ops in today’s competitive energy marketplace.

Why THIS Conference?

  • Unlike other “best practices in technology” conferences, TechAdvantage speaks directly to electric co-op professionals and provides focused solutions.
  • You’ll be up to speed and better able to meet your co-op’s technology goals while mitigating risky, costly or disruptive decisions.
  • It’s a great opportunity to meet informed experts, in one place, at one time, in one value package.
  • The highly-rated TechAdvantage Expo attracts the largest number of today’s top co-op vendors and industry leaders. You’ll see the latest products and services that will help keep your co-op ahead of the curve.
  • You’ll walk away with information on cutting-edge technologies and tactics that can be implemented into your co-op’s strategic planning.

Just who comes to TechAdvantage?

  • Engineers eager to leverage new applications and existing technologies to do their jobs well and do their jobs right
  • Sharp operations professionals wanting to keep pace with new technologies who are ready to execute results and fire on all cylinders
  • IT professionals targeting new skills and analyzing practical information to manage infrastructure, security and strategy
  • Frontline supply managers attentive to new ideas and innovative products that they can maneuver and apply at their co-ops
  • National co-op leaders wanting to hear from technology experts about what they see coming to determine how their co-ops will meet new challenges
  • Smart co-op insiders, hungry for what comes next and re-energized by new ideas that will elevate their efforts to new levels

If that’s you, take action and be there.

Exhibitor Information:

When your company sponsors or exhibits at NRECA events, you get the opportunity to meet co-op decision-makers, generate awareness of your products and services, and increase sales. NRECA offers sponsorship opportunities at conferences targeted to each one of our co-op audiences.  

NRECA Co-op Event Audiences

  • CEOs and general managers
  • Directors
  • Accountants
  • Attorneys
  • Engineering, operations, IT, purchasing and supply management professionals
  • Human resources professionals
  • Public relations, communications and member services professionals
  • Administrative professionals

access thousands of prospective customers

TechAdvantage is attended by co-op decision makers and provides you with networking opportunities and dedicated expo time allowing you to generate qualified leads and sales.

a platform to sell your products and services

TechAdvantage draws more than 900 co-op engineering, energy services, operations, IT, purchasing and supply management professionals, plus more than 5,000 NRECA annual meeting attendees, giving expo visitors the opportunity to view a wide range of innovative products and services.

what are co-ops buying?

Owning and maintaining 42% of all distribution lines (2.5 million miles) in the U.S. and serving 42 million consumers in 80% of the nation’s counties, electric co-ops will spend more than $4 billion upgrading and maintaining system assets.

About NRECA:

NRECA represents more than 900 consumer-owned, not-for-profit electric cooperatives, public power districts, and public utility districts in the United States. Below are some of the services NRECA provides to and on behalf of its members:

  • Sponsors and administers employee benefit plans for participating cooperatives
  • Spearheads communications, advocacy and public relations initiatives
  • Carries out federal government relations activities
  • Conducts leadership and staff training
  • Coordinates national and regional conferences and seminars
  • Researches, educates and communicates with NRECA voting members regarding legal, tax, environmental, engineering and other issues
  • Performs economic and technical research
  • Champions the cooperative business model


Dec 31   



Keynote Speakers

Jim Carroll

Futurist & Trends and Innovation Expert


Opening General Session:
Monday, February 26, 2018
8:00 – 9:30 AM

Jim Carroll is one of the world’s leading international futurists, trends and innovation experts, providing strategic guidance and insight to some of most prestigious organizations in the world for over twenty years. He is recognized worldwide as a “thought leader” and authority on: global trends, rapid business model change, business transformation in a period of economic uncertainty and the necessity for fast paced innovation.

Carroll is an author, columnist, media commentator and consultant, with a focus on linking future trends to innovation and creativity. He has a 20 year track record in providing direct, independent guidance to a huge, diverse global client base, combined with a previous professional financial background, including 12 years with the world’s largest professional services firm. Carroll provides high energy keynotes for audiences of 5,000, or intimate, detailed customized strategic planning sessions for CEO / board / senior management meetings. He has researched key innovation success factors for dozens of associations, professions, companies, individuals and industries including life sciences, health care, insurance, automotive, manufacturing, agriculture, technology, education, government, consumer products, retail, banking and countless others.

Don Yaeger


Closing General Session:
Wednesday, February 28, 2018
3:00 – 4:30 PM

During the 2018 closing general session, Don will draw on lessons learned from his latest book Teammate. An inspiring memoir from David Ross, the veteran catcher dubbed “Grandpa Rossy,” who became the heart and soul of the Chicago Cubs 2016 World Series championship team.….. every winning team has an MVP… and every MVP has great teammates. The great teammates become the pulse of high performing organizations, accepting and committing to whatever role is needed to spark winning results. Through remarkable insight from the greatest teammates of our time, Don teaches how you can become a better teammate no matter where you sit in the organization and how you and your team can develop a culture that recognizes and celebrates those who often get little attention. He offers action items to the audience, reminding everyone in attendance that they can be invaluable even if they’re not the most valuable on the team.

As an award-winning keynote speaker, business leadership coach, 10-time New York Times Best-selling author and longtime Associate Editor for Sports Illustrated, Don Yaeger has fashioned a career as one of America’s most provocative thought leaders. As a speaker, he has worked with audiences as diverse as Fortune 500 companies and cancer survivor groups, where he shares his personal story. He is, as numerous executives have said, “one of the great storytellers of our time.”

Phil Gwoke

GEN XER and Generational Expert


Breakfast General Session
Wednesday, February 28, 2018
8:00 – 9:30 AM

Around BridgeWorks HQ, Phil is known as the motivator and the historian. As an internationally recognized speaker, Phil has shared his wisdom and inspired audiences in 40 different states and 4 continents to over 100,000 people. Before becoming a speaker he pursued his passion to help people be their best selves as a high school teacher, college admissions professional, marketing coordinator, corporate trainer and even small business owner. He has maintained strong ties to his local community as a mentor and consultant to young entrepreneurs, and brings his diverse background and skill-set to the BridgeWorks team.

Phil is one of BridgeWorks’ resident Gen Xers, and brings his unique humor, experiences, research, and generational expertise to every keynote, workshop and training session he delivers. He is a firm believer that with the proper motivation, training, and support system, members of any generation can become capable of remarkable accomplishments. With his down-to-earth, relatable style and dedication to presenting research in a digestible, entertaining way, Phil has become a fast favorite with audiences around the country.

Long before becoming a BridgeWorks Gen Expert, Phil owned and ran a coffee shop in Minneapolis. He’s the proud father of a collegiate Gen Edger, and is adjusting to life as an empty-nest Gen Xer.

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