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EVENT DATES
Apr 2018
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Venue

The TimesCenter 242 W 41st St, New York , New York 10036
Tel: (212) 556-4288
Website
Google Map

Social Media Week - New York

Attendees

2,500

Exhibitors

20

Register

$875 - $1,749

Overview

Event Overview:

Social Media Week New York is one of the world’s premier conferences for professionals at the intersection of media, marketing and technology.

In 2018 #SMWNYC celebrates its 10th annual conference and to mark the occasion, organizers Crowdcentric Media are launching a new global edition of the conference which will now take place in New York City during the week of April 24-27 at The Sheraton Hotel.

In 2018, Crowdcentric, organizers of #SMWNYC, will celebrate human connectivity and the power that technology provides in bringing the world closer together.

Attendee Information:

Why Attend?

SMW exists to help you and your business advance by providing information, insights, best practices and emerging trends on technology’s role and impact on communication, media and marketing.

LEARN ABOUT LATEST TRENDS IN:

  • Data & analytics
  • Paid media
  • Future of video
  • Visual storytelling
  • Mobile messaging
  • Virtual reality
  • AI & chatbots
  • Influencer marketing

MEET INSPIRING BRANDS:

  • Facebook
  • BuzzFeed
  • National Geographic
  • Pinterest
  • Refinery29
  • 360i
  • Code and Theory
  • Giphy

ENJOY A STATE-OF-THE-ART VENUE:

  • Three main stages
  • Seating for 1000+ attendees
  • Co-working lounges
  • Talks, panels & workshops
  • Fireside interviews
  • VR showcase
  • Installations & exhibitors

The SMW audience is made up of professionals at the intersection of media, marketing and technology across a range of industries including marketing, advertising, communications, media, publishing, technology and entertainment.

Attendee stats:

  • 2.5k registered attendees
  • 65% aged 25-35
  • 87% are mid-level seniority and above
  • 69% female
  • 49% work in marketing, media and communications
  • 43% work for a company with 500+ employees

Exhibitor / Sponsor Information:

Why Partner with SMW?

Social Media Week New York is one of the world’s premier conferences for professionals at the intersection of media, marketing and technology.

In 2018 #SMWNYC celebrates its 10th annual conference and to mark the occasion, organizers Crowdcentric Media are launching a new global edition of the conference which will take place in New York City during the week of April 24-27 at The Sheraton Hotel.

We have a number of exciting opportunities for brands looking to connect and engage with our audience of mid-senior level professionals at the intersection of media, marketing and technology.

  • Showcase and create awareness and recognition for your brand
  • Promote your products and services to attendees
  • Meet in-person with existing and potential new customers
  • Generate new leads and prospects

Agenda

Apr 24   

From Memes to Media Empire: How Internet Stars Are Forging the Future of Branded Content

 9:30 AM - 9:50 AM

 Hosted by Jerry Media

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Welcome to the Age of the Digital Assistant

 9:55 AM - 10:15 AM

 Hosted by Google

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Evolution of Togetherness: Quantifying Social Media’s Impact on Society

 10:15 AM - 10:35 AM

 Hosted by Grey

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Conquering the You-niverse: Branding on the Individual Scale

 10:40 AM - 11:00 AM

 Hosted by VaynerMedia

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

How BuzzFeed's Tasty Grew Into a Suite of Products

 11:30 AM - 12:10 PM

 Hosted by BuzzFeed

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

THIS is Social Media: ‘Hate It or Love It’

 11:30 AM - 12:10 PM

 Hosted by Havas

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

How Instagram Became The Music Industry’s Go-To Social Platform

 12:15 PM - 12:55 PM

 Hosted by WeBuyGold

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Own Your Audience: How Data is Helping Publishers Grow & Evolve Beyond the Duopoly

 12:15 PM - 12:35 PM

 Hosted by Code and Theory

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Why Chatbots are the Next Big Thing in Sales and Marketing: A Case Study Into National Geographic’s Albert Einstein Chatbot

 2:00 PM - 2:40 PM

 Hosted by imperson

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Brands Are People, People Are Brands: An Intimate Conversation With Rev Run & Matt Britton

 2:00 PM - 2:40 PM

 Hosted by Crowdtap

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Does Facebook Still Work for Direct Response?

 2:45 PM - 3:25 PM

 Hosted by Croud

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Speed of Now: Separating News from Noise on Social

 2:45 PM - 3:25 PM

 Hosted by Dataminr

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

What Will The Agencies of the Future Do Differently?

 2:45 PM - 3:25 PM

 Hosted by Social Media Week

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

 

The Dodo: Tapping Into Our Universal Love of Animals to Dominate Social Media

 4:00 PM - 4:40 PM

 Hosted by The Dodo

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Life-Saving Power of Technology: How Crisis Text Line Harnesses Tech for Good

 4:00 PM - 4:40 PM

 Hosted by Crisis Text Line

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

esday

When Inclusiveness Trumps Divisiveness: How Brands Can Bring People Together vs. Tear Them Apart

 4:45 PM - 5:25 PM

 Hosted by Craft & Commerce and Upworthy

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Buy Pass

 

Apr 25   

Building a Future-Proof Business: In Conversation with Diageo North America CMO James Thompson

 9:30 AM - 10:10 AM

 Hosted by Diageo

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

LOCATION, LOCATION, LOCATION: The Forgotten Marketing Influencer

 9:30 AM - 9:50 AM

 Hosted by Doner

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Away: Redefining Modern Travel Through Innovative Marketing and Beyond

 10:15 AM - 10:35 AM

 Hosted by Away

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Creativity as a Force for Driving Advertising Success

 10:20 AM - 11:00 AM

 Hosted by WHOSAY

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Content to Commerce: How Social Grew Up to Drive What We Buy

 10:40 AM - 11:00 AM

 Hosted by Weber Shandwick

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Modern, Relevant and ...167 Years Old? How Amex is Redefining B2B

 11:30 AM - 12:10 PM

 Hosted by American Express

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Creating Social Gold: The Art of Platform Specificity

 11:30 AM - 12:10 PM

 Hosted by That Lot

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

There’s Power in the Comments: Using Customer Conversations as a Competitive Advantage when Advertising

 11:30 AM - 12:15 PM

 Hosted by BrandBastion

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Essential Guide to Language in the BuzzFeed Age

 12:15 PM - 12:35 PM

 Hosted by BuzzFeed

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Video is Changing Everything: How to Stand Out on Facebook and Instagram

 12:15 PM - 12:35 PM

 Hosted by Animoto

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

360 View of Influencer Marketing

 12:15 PM - 12:55 PM

 Hosted by Julius

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Facebook, Social Networks & Democracy: A Conversation with The Verge's Casey Newton

 12:40 PM - 1:00 PM

 Hosted by The Verge

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

What The World Can Learn from Chinese Social Media

 12:40 PM - 1:00 PM

 Hosted by Hot Pot Digital

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

How Media and Data are Changing the Creative Brief and Inspiring Creativity

 2:00 PM - 2:20 PM

 Hosted by Droga5

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Elevating Digital Performance with Community Engagement

 2:00 PM - 2:40 PM

 Hosted by Kickstarter

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Trust Protocol: How Blockchain will Revolutionize Social Media, Business and the World

 2:00 PM - 2:40 PM

 Hosted by Blockchain Revolution

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Navigating the Future of Content: Challenges & Opportunities

 2:45 PM - 3:25 PM

 Hosted by Social Media Week

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

How To Improve Customer Experience With Social Intelligence and Audience Analysis

 2:45 PM - 3:25 PM

 Hosted by Synthesio

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Instagram & the Shift Towards Data-Driven Influencer Marketing

 2:50 PM - 3:30 PM

 Hosted by CROWD.

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

You Are What You Tweet: How Social Purpose is Defining Brand Success

 4:00 PM - 4:40 PM

 Hosted by The Economist Group

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Rules of Engagement: How Media Brands Can Build & Serve a Loyal Audience

 4:45 PM - 5:05 PM

 Hosted by Reuters

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Paid Media for the Socially Awkward: Planning, Producing & Executing with Confidence

 4:45 PM - 5:05 PM

 Hosted by SOCIALDEVIANT

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Reaching Young Audiences on Instagram: Strategies for Publishers

 4:45 PM - 5:25 PM

 Hosted by Instagram

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

How to Build a Brand with Staying Power—No Matter What the Future Holds

 5:10 PM - 5:30 PM

 Hosted by Percolate

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Driving on Empty: How the Internet has Fundamentally Changed the Rules of Brand Equity

 5:10 PM - 5:30 PM

 Hosted by L2 Inc.

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Apr 26   

Creativity + Data: How to Develop Personalized Experiences that Capture Both

 9:30 AM - 9:50 AM

 Hosted by Ogilvy

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Scroll, Click, Own: How to Power Up Social Commerce on Facebook

 9:30 AM - 10:10 AM

 Hosted by Diply

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Future of Mobile Messaging: AI and Conversational Content

 9:55 AM - 10:15 AM

 Hosted by Emogi

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Breaking Through the Sea of Sameness with 360i CEO Sarah Hofstetter

 10:15 AM - 10:35 AM

 Hosted by 360i

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Hacking the Mind of the Millennial Woman: Secrets to Creating Breakthrough Branded Content

 11:30 AM - 12:10 PM

 Hosted by First Media

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Getting Back to the Work You Love: How Automation Can Help You Scale Your Business

 12:15 PM - 12:55 PM

 Hosted by Accelo

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWLA 2018 Standard Pass

You Think You Know, But You Have No Idea: Using Data to Uncover Secrets About Your Audience

 12:15 PM - 12:55 PM

 Hosted by 4C

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

From Startup to Big Corp: How to Activate the Employee Voice at Any Size

 2:00 PM - 2:40 PM

 Hosted by Butterfly

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Formula for Brand Safety: Consistency + Transparency + Effectiveness

 2:00 PM - 2:40 PM

 Hosted by Verizon

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Patronage in the Digital Age

 2:45 PM - 3:05 PM

 Hosted by Twitch

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

AI x Brands: Balancing the Promise with the Pitfalls

 2:45 PM - 3:25 PM

 Hosted by Social Media Week

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Navigating the Future of Retail: Creating Customer Experiences that Sell

 2:45 PM - 3:25 PM

 Hosted by Social Media Week

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Battling B2B Lead Gen Backlash

 4:00 PM - 4:40 PM

 Hosted by gyro

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Creating Products to Feed the Feed

 4:45 PM - 5:25 PM

 Hosted by Big Spaceship

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Building A Magnetic Brand: Attracting the Right People in a Hypersegmented World

 4:45 PM - 5:05 PM

 Hosted by SOCIALDEVIANT

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Gen Z Social Media Forecast

 5:10 PM - 5:30 PM

 Hosted by PSFK

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Apr 27   

How Advertising Can Save Itself from Ad-blocking: Introducing the Value Economy

 9:30 AM - 9:55 AM

 Hosted by Kiip

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Too Many Cooks in the Kitchen? Community vs. Individualism in Food + Lifestyle

 9:30 AM - 10:10 AM

 Hosted by Socialfly

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Connecting with Gen Z: The First Digital Natives

 9:55 AM - 10:15 AM

 Hosted by Hearst Magazines Digital Media

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Advancing Brands + Humanity With Data Innovation

 10:15 AM - 10:35 AM

 Hosted by Wunderman

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Future of Sports Media: How The Players’ Tribune is Transforming Storytelling

 10:15 AM - 10:35 AM

 Hosted by The Players' Tribune

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Golden Age of Multimedia Storytelling

 10:20 AM - 11:00 AM

 Hosted by Gimlet Media

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Blockchain and The Decentralized Web

 10:40 AM - 11:00 AM

 Hosted by Decoded

 Official Event

 Sheraton New York Times Square Hotel: Stage 3

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

The Future of Video: Why Vimeo is Betting on Creators

 10:40 AM - 11:00 AM

 Hosted by Vimeo

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Gen Z: Redefining Intimacy in a Social Media World

 11:30 AM - 12:10 PM

 Hosted by MTV

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Building a New Electorate: Can Digital Media Save Democracy?

 12:15 PM - 12:35 PM

 Hosted by Axios

 Official Event

 Sheraton New York Times Square Hotel: Stage 1

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

Beyond the Meme: How to Develop Breakthrough Social Content that Matters

 12:15 PM - 12:55 PM

 Hosted by WP Narrative_

 Official Event

 Sheraton New York Times Square Hotel: Stage 2

 Watch Live on SMW Insider

 SMWNYC Standard Pass 2018

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